Obama's message becoming incoherent, critics say

Campaigning and cheerleading has always been the strong suit of President Obama. CNN is reporting that may not be the case anymore.

President Obama's comments on a plan to build a mosque in the shadow of ground zero are not only giving opponents an opportunity to attack him but also reveal a messaging problem from the White House, a communications expert said.

"The danger here is an incoherent presidency," said David Morey, vice chairman of the Core Strategy Group, who provided communications advice to Obama's 2008 campaign. "Simpler is better, and rising above these issues and leading by controlling the dialogue is what the presidency is all about. So I think that's the job they have to do more effectively as they have in the past [in the campaign]."

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