From Axios:
Writers for a D.C.-based media operation run by prominent Democratic operatives are behind a sprawling network of ostensible local media outlets churning out Democrat-aligned news content in midterm battleground states, Axios has learned.Why it matters: Behind the patina of independent local news, these sites are pumping out content designed to put a sheen of original reporting on partisan messaging.
- It's an increasingly common tactic among political outfits looking to give their team a steady stream of positive content they can then use to boost their own electoral communications.
What's happening: A network of at least 51 locally branded news sites has popped up since last year under names like the Milwaukee Metro Times, the Mecklenburg Herald and the Tri-City Record.
When Republicans do the same thing, the libs call such papers "pink slime." I offered a strong defense of such papers at Da Tech Guy. Unlike conservatives, liberal publications and leftist bloggers don't face shadowbanning by Twitter or having their posts pushed lower on the Facebook feed by that social network.
From my post at Da Tech Guy:
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