Back in his Vaudeville days, Groucho Marx is believed to have come up with the phrase, "Will it play in Peoria?"
The belief by Groucho was, the surest way to test whether a new stage act would be successful, would be to perform it in Peoria, since he believed the residents of this central Illinois city were the most typical of any American Vaudeville patrons.
To this day, Peoria, IL remains a popular test-market city for new products and ad campaigns.
Taking this concept a bit further, if you want to know what America is thinking, find out what Peoria is thinking. And to find out what's on the mind of Peorians, then head to Peoria Pundit, a clear and sensible voice from the Heartland.
Bill Dennis is the Peoria Pundit, and he's been out of work for a couple of months. Even he admits his timing is rotten, but if you'd like to help a blogger out, the click here.
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