Wednesday, February 21, 2007

Wal-Mart bringing local produce into stores

I'm sure the critics of Wal-Mart, such as Wal-Mart Watch and Wake Up Wal-Mart, will find something wrong with this program, but it sounds pretty good to me. The retail giant not only is working to bring in locally-grown produce into its stores, it will of course support farmers located in the area.

This month North Dakota is in the spotlight.

From Wal-Mart Facts:

Wal-Mart Stores announced today that North Dakota-based Tri-Campbell will be showcased during the month of February in conjunction with the company’s Salute to America’s Farmers program. Salute to America’s Farmers, launched in September, is a year-long campaign to spotlight Wal-Mart’s commitment to purchase from local growers for distribution to stores in their areas in support of locally grown agricultural products. Throughout the next several weeks, Tri-Campbell Farms will team with Wal-Mart Stores to provide homegrown potatoes to numerous Wal-Mart Supercenters and Neighborhood Markets in the region and provide visibility to the company’s commitment to North Dakota agriculture and growers around the country.

Oh, do you want to read a good book about Wal-Mart? Try this one, here. I'm halfway through it. I saw one of the authors, Richard Vedder, on Fox's Cost of Freedom a couple of weeks ago. The man was trying to make some points, and that yipping Deaniac, Chris Kofinis of Wake Up Wal-Mart, tried to shout the man down.

Hat tip to Marshall Manson of Edelman Public Relations for the North Dakota story.

Technorati tags:

No comments: